August 8, 2015
Over the years, I’ve come to recognize the power of communication as it relates to the success of our museum store. At its core, communication helps us connect our store with every other facet of the museum, as well as our customers.
When you ask, “What does communications have to do with museum retail?” My answer would be that if you’re not properly communicating with your staff and other departments, then you’re not communicating well with the public. Read more