Virtual Talking Shop

MSA Virtual Talking Shop is a great way to network and learn online with colleagues across the sector—sharing knowledge, experience, and best practices. Virtual Talking Shop is a roundtable discussion group that meets via Zoom and discusses “hot topics” identified by the MSA Education Advisory Group (EAG). Each Zoom meeting covers issues relevant to nonprofit retail and includes discussion points and case studies from group members.
Virtual Talking Shop is FREE to all MSA members—but you must register in advance to secure your place.

See below for past conversations and upcoming dates and topics.


Friday, December 9, 2022
1pm - 2pm eastern

This Virtual Talking Shop will discuss the following:

  • How to use a Holiday Merchandise Matrix.
  • Tips and ideas for last-minute holiday visual merchandising and marketing promotions.
  • Engage your staff with fun and easy-selling games.


Social Media - What Should I be Doing that I'm Not?
Wednesday, March 16, 2022
4:00 – 5:00 p.m. eastern

  •          Best practices for multiple platforms
  •          Create your own content
  •          How to work with your communications department


#Metoo Museum Stores
Wednesday, October 13, 2021
4:00 – 5:00 p.m. eastern

  •          Mindful production selection and thought provoking case studies
  •          Is there sexism in your product selection/display/product descriptions?
  •          Have you experienced backlash from your community about merchandise in your store/business?


Digital Catalogues - Ready, Set, Go!
Wednesday, August 25, 2021
4:00 – 5:00 p.m. eastern

  •          Are you currently, or do you want to, launch a Digital Holiday Catalogue?
  •          Case studies, with examples, on multiple platforms
  •          Best practices