Market Your Company to Museum Stores!

Marketing your company to museum stores doesn’t have to be hard – or cost-prohibitive. MSA offers the following benefits and opportunities to reach museum store managers and buyers. If you’re not an Exhibitor Affiliate yet, download an application (PDF).

Create an online presence
One of the great benefits included with MSA affiliation is Museum Store Marketplace, MSA’s online database that enables museum store buyers to search for products and services by keyword, product category or location.

Make the most of the MSA Retail Conference & Expo
The annual MSA Retail Conference & Expo is the industry event for museum retailers. MSA offers several opportunities to maximize exposure and help you stand out from your competition at the show.

Capitalize on Conference sponsorship
Museum Retail Conference & Expo sponsorships provide high-profile benefits. Sponsorship opportunities are a great way to gain visibility while making a positive impact on your customers. Contact MSA at (303) 504-9223 for more details.

Send direct mail
As an Exhibitor Affiliate, you can rent a mailing list and target museum buyers directly. Lists are available digitally or as pre-printed labels. Choose from MSA’s entire membership, a particular museum category or other selections. Any way you look at it, you’ll be in touch with the most qualified audience in the industry. Note: MSA does not rent or sell MSA member e-mail addresses.

Advertise in MSA publications
Reach museum store buyers in print by advertising in MSA’s publications. With two full-color quarterly publications, the Conference Promotional Booklet and the Museum Retail Conference Program Book & Expo Guide, your company can easily make its presence known. Plus, take advantage of member discounts and special offers for multiple advertisements.

Become a sponsor
Supporting the museum retail industry as a corporate sponsor is a great way to gain visibility while making a positive impact on your potential customers.

Educate yourself
The retail tips/help section of MuseumStoreAssociation.org includes various articles that can help you market your company to museum stores. Categories you might find particularly useful include E-Commerce, Exhibiting, Marketing and Selling Wholesale. In addition, don't forget to check out MSA's list of Cultural Commerce Resources.

Share your expertise
Help educate MSA members and gain valuable exposure as an authority in your area of expertise. Write an article for MuseumStoreAssociation.org or submit a programming suggestion for consideration.