Museum Store Association

Advertising Tools:

2010 Museum Store Magazine Rates and Deadlines

Issue	Ad Space/ Reservation/ Contract Deadline*	Ad Materials Deadline	Mail Date
Spring 2010	2/8/10	2/11/10	3/12/10
Summer 2010	5/24/10	5/27/10	6/25/10
Fall 2010	8/9/10	8/12/10	9/10/10
Winter 2010	10/29/10	11/3/10	12/3/10

Full-color Ads	Discounted Member/Affiliate Rates		Nonmember Rates
Full-color Ads	1x	4x	1x	4x
Full-page	$1,250	$1,100	$1,650	$1,450
2/3-page Vertical	$1,100	$1,000	$1,400	$1,250
1/2-page Island	$1,000	$900	$1,260	$1,130
1/2-page Horizontal	$900	$810	$1,100	$1,000
1/3-page	$820	$740	$1,030	$925
1/6-page	$445	$400	$555	$500
Inside Front Cover	$1,730	$1,550	$2,050	$1,850
Inside Back Cover	$1,730	$1,550	$2,050	$1,850
Outside Back Cover	$1,900	$1,700	$2,200	$1,950

Mechanical Specifications (in inches):

Trim Size: 8.375 x 10.875
Bleed: 8.625 x 11.125
Live: 7.375 x 9.875

Digital File Requirements:

Acceptable programs include: Quark, Photoshop, Illustrator or PDF files.

All images must be 300 dpi or greater.
Disks should include both screen and printer fonts.
A Matchprint (for color) or a laser proof (for black-and-white) must accompany all ads.
Changes to submitted ads are subject to additional cost to be incurred by the advertiser.

Call or e-mail Cindy Pike, (503) 726-4960, for a more complete checklist.

Ad Dimensions (in inches):
2-page spread 15.75x9.875
Full-page (bleed) 8.625x11.125	Full-page 7.375x9.875
2/3-page vertical 4.833x9.875
1/2-page island 4.833x7.375	1/2-page horizontal 7.375x4.812
1/3-page vertical 2.292x9.875	1/3-page square 4.833x4.812
1/6-page vertical 2.292x4.812	1/6-page horizontal 4.833x2.25