MSA Members Save $20 on Bob Negen's Christmas University
There's Still Time to Register!
Bob Negen, an MSA Conference favorite, is offering MSA members a discount on his information-packed, 12-teleseminar program designed to help you make the most of the 2010 holiday season. Every other week, leading into November, “Professor” Bob will deliver a lesson on Monday and a follow-up Q&A on Thursday. Everything will be recorded so you can listen live, or listen later when you have time. Don't miss out! Get more details on how to get your $20 discount and register today!
 President's Message
Strategic Planning—Achieving Our Goals
The board had a very productive and dynamic meeting this summer in Rosemont, IL. As promised, we focused on updating the strategic plan to the new economic reality we all must adjust to. The plan is the map that will guide MSA over the next three to five years and help us add value to your membership. Read the full message from MSA President Leslie Hartman.
Join MSA on LinkedIn and Facebook!
Want to connect with your colleagues? Join LinkedIn or sign in to your account to become a member of the Museum Store Association LinkedIn group!
And if you are already on Facebook, come join MSA by clicking on the Like button! Just log in to your Facebook account and search for Museum Store Association. Don't have a Facebook account? Get more details and find helpful tips for getting started on Facebook.
2011 Keynote Speaker Announced: VP and GM of Merchandise and Retail From the Met!
MSA is pleased to announce that Brad Kauffman, VP and GM of Merchandise and Retail at The Metropolitan Museum of Art, will be the closing keynote speaker for the 2011 MSA Retail Conference & Expo. Kauffman, a seasoned retail executive who held a variety of positions at L.L. Bean before joining the Met in 2008, will share his thoughts about combining commercial drive and museum culture. Kauffman will also share examples of how the merchandising team at the Met has leveraged the museum’s mission to drive cultural commerce. Save the date and join your peers April 30–May 2! Get more information.
4 Steps to Building Customer Loyalty
As a follow-up to her customer relations article, “A Case for Loyalty,” in the summer 2010 issue of Museum Store magazine, Catrina Boisson provides four steps to building customer loyalty in your store. Read the retail tip.
Serving the Cultural Commerce Industry for More Than 50 Years
Founded in 1955, MSA is a nonprofit, international association organized to advance the success of cultural commerce and of the professionals engaged in it. By encouraging high standards of professional competence and
conduct, MSA helps museum store managers better serve their
institutions and the public. |
