
The 2009 MSA Retail Industry Report in Action
While the recession has affected all retail concerns, stores connected to cultural institutions face unique challenges and opportunities. Join your colleagues in Austin and learn how the 2009 MSA Retail Industry Report:
- Points to a number of factors store managers can control or influence to directly impact sales results.
- Provides actionable ideas you can implement, mirroring the best practices of cultural retail enterprises experiencing sales growth.
For your convenience, there will be two session on this important topic on April 19 – one at 8 a.m. and one at 2:15 p.m.
Don't forget to check out the full Conference program and see who's exhibiting.

2010 MSA Board Election Results
MSA is pleased to announce the election results for its 2010 board of directors. Valerie Troyansky of The Metropolitan Museum of Art, New York, NY, will take over the office of 2nd Vice President; Chacho Herman of the San Diego Museum of Art, San Diego, CA, will become the new Secretary. Both Troyansky and Herman will take office at the 2010 MSA Retail Conference & Expo in Austin, TX, this April. Congratulations!
Join MSA on LinkedIn and Facebook!

Want to connect with your colleagues? Join LinkedIn or sign in to your account to become a member of the Museum Store Association LinkedIn group!
And if you are already on Facebook, come join MSA as a fan! Just log in to your Facebook account and search for Museum Store Association. Don't have a Facebook account? Get more details and find helpful tips for getting started on Facebook.

Retail Checklist for the New Year
January is a great time to rethink some of your retail strategies, or at the very least, prioritize your to-do list. The following New Year’s checklist includes low- to no-cost ideas that take a look at revenue and margins, as well as merchandising, display and customer service factors. Read the full article from Andrew Andoniadis.

Serving the Cultural Commerce Industry for More Than 50 Years
Founded in 1955, MSA is a nonprofit, international association organized to advance the success of cultural commerce and of the professionals engaged in it. By encouraging high standards of professional competence and
conduct, MSA helps museum store managers better serve their
institutions and the public. |